Lifestyle Luxury RV Outpaces the 12 Percent Increase in its Segment with Retail Registrations Up 88 Percent
Apr 29, 2015
Middlebury, Ind.— LIFESTYLE Luxury RV proudly announced today that based on the independent Statistical Surveys, Inc. it has increased its market share to far exceed the 12 percent increase in the $80,000 to $110,000 segment of luxury fifth wheels for 2015. The company reports that retail registrations of Lifestyle RVs are up 88 percent year to date.
“We are very proud of the positive numbers we are posting for 2015. They represent the confirmation of just how well Lifestyle fifth wheels are taking hold in the marketplace,” stated General Manager of the EverGreen/Lifestyle Fifth Wheel Division, Dymon Farrer. “From our phenomenal start, posting numbers of over 40 percent of our units being sold at retail after just 18 months of production, we are continuing to outsell, and outlast, other competitive brands in our segment.”
Lifestyle credits its continued advance in market share and its dramatically increased consumer acceptance to sticking to the time-tested fundamentals upon which EverGreen Recreational Vehicles was founded.
“Lifestyle’s success is the result of providing real value to both dealers and consumers, keeping our standards of exceptional quality, while providing a mix of game changing innovations found nowhere else—the foundation of EverGreen from the start,” commented President and COO of EverGreen Recreational Vehicles, Mark Boessler. “We are delighted to post these numbers and have high praise for the dedicated team of people in our fifth-wheel division.”
Protected Trade Territories are Now Open for Lifestyle Luxury RV
The company stated that dealers looking for a truly unique, full-time luxury fifth wheel at an affordable price, should capitalize on the protected trade territories now open for Lifestyle Luxury RV.
“Quality minded dealers looking to replace or add a luxury fifth-wheel line, targeted directly to full-timers and baby boomers headed into retirement, need to look no further than Lifestyle Luxury RV,” concluded Farrer. “If dealers are looking for something unique to sell, who else in fifth wheels has the one and only Lifestyle Titan Structure frame built in-house, a full-wall slide system, the Alfa Gold Motorcycle Garage Option and the legacy following of customers with the Carriage Travel Club?”
Recognition came early for Lifestyle Luxury RVs as the brand first gained notoriety at the National Recreational Vehicles Industry Association (RVIA) trade show in December of 2012. Winner of both RV Business Magazines’ Top RV Debuts for 2013 and RV Pro Magazines’ Best of Show for 2013, the product was off and running. Most recently, the Lifestyle Alfa Gold won Best Debut 2015 from RV Business Magazine. As dealerships have steadily grown across the country, Lifestyle has also become a favorite of full-time fifth-wheel enthusiasts.
About LIFESTYLE Luxury RV
LIFESTYLE Luxury RV, manufactured in Middlebury, Indiana, assembled a team of the industry’s best and brightest who put their expertise to work to give the RV industry a new choice for innovative fifth wheels. The company focuses on creating the ideal year-round living, full-time RV experience through construction that’s second to none.
For more information visit www.lifestylelrv.com or contact
LIFESTYLE Luxury RV